Google updates its advertising policies for Crypto Coin Trusts: here’s everything you need to know

Google, in the midst of the continued growth of the cryptocurrency market, has announced changes to its advertising policies. The search engine giant has decided to allow cryptocurrency trusts to display advertisements, but under certain terms and conditions. For years now, promotional content has been around crypto sector has faced scrutiny from international governments and tech giants in order to protect the investment community from risking their savings in high-risk digital assets. The lack of regulatory clarity on the cryptocurrency sector has also kept players away from large advertising spaces.

Starting January 29, 2024, cryptocurrency advertisers money trusts will be able to market their products to the masses in the United States via Google ads. Google has, however, advised all advertisers to comply with local laws before running cryptocurrency-related advertisements via Google Ads, as well as being certified by Google.

“Advertisers promoting cryptocurrency exchanges or cryptocurrency wallets can advertise through Google Ads, but they must be certified by Google and their products must meet all local legal requirements of the country or region for which they wish to obtain certification. To obtain certification certification, advertisers will need to meet local licensing requirements,” Google explained official page outline advertising policies.

Now, cryptocurrency coin trusts, as explained by Googleare those financial products that allow investors to trade shares through trusts that hold large pools of digital currencies.

According to this example, Bitcoin and Ether ETFs, which may or may not win approval in the United States next year, could be hyped if they get the green light. These ETFs or exchange-traded funds allow people to invest in BTC through traditional market trades rather than just doing so cryptocurrency exchanges.

THE US Securities and Exchange Commission (SEC) will likely give its verdict on these ETFs in January 2024, around the same time Google is planning to implement changes to its advertising policies.

Affiliate links may be automatically generated – see our Ethics statement for details.

Fuente